Hello Pooja,
What should be considered as a measure --> Measure is something on which aggregation calculations can be made meaningfully. Thus all the numeric attributes can not be treated as a measure. There is no point in manipulating a serial number or age right ? Think about stock, quantity , price etc . A measure always points to a fact ( Data warehouse - Wikipedia, the free encyclopedia ) .
But attribute views do have the option of defining certain columns as measures, right?--> Share us a screenshot where you see so 
As I mentioned before , attribute views are the dimension set builder for analytic view and is not expected to hold measures. Because, ideally a facts doesn't turn to a dimension.
Dimension (data warehouse) - Wikipedia, the free encyclopedia
Measure (data warehouse) - Wikipedia, the free encyclopedia
Hope it helps.
Sree